Dailymirror.news,Mumbai, 29th April 2026:What if your life insurance actually helped you stay healthy and grew your money while doing it?

Most of us only think about protection or health coverage when something goes wrong. By then, it is often too late to plan. Tata AIA Life Insurance is changing that with Shubh Health Criti, A first of its kind unit-linked life insurance plan that lets you build a dedicated health fund over time. It earns market-linked returns, covers 60+ critical illnesses, and allows tax-free withdrawals for treatment so when you need it most, the money is already there. More information is available at www.tataaia.com.

A fund, not just a policy                                    

Shubh Health Criti reimagines what life insurance and protection can look like. Instead of a traditional payout triggered by diagnosis, this plan lets policyholders accumulate a health fund that earns market-linked returns and can be drawn upon, tax-free, for critical illness treatment, procedures, or associated costs. The plan covers 60+ critical illnesses, locks in premiums for 30 years, and includes a premium waiver in the event of death or disability, so the fund keeps growing even when life doesn’t go as planned. Customers can explore coverage flexibility, eligibility conditions and wellness programme details at www.tataaia.com.

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Built for prevention, not just protection

What sets Shubh Health Criti apart is its integration with Health Buddy, Tata AIA’s wellness ecosystem. From cancer screenings and routine health assessments to personalised health tracking, the platform is designed to keep you ahead of risk not just respond to it.

Research consistently shows that early detection of conditions like cancer, cardiac disease, and stroke dramatically improves outcomes. Health Buddy turns that insight into action.

“Health planning has always been reactive- a safety net for when things go wrong. Shubh Health Criti flips that equation. It’s a fund you build, a future you plan for and a wellness ecosystem that keeps you healthier along the way,” said Jeelani BashaChief Business Officer, Partnership Distribution and Group Business, Tata AIA Life Insurance

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Key Features at a Glance

  • 60+ Critical Illnesses covered
  • 30-Year Premium Guarantee – no surprises, ever
  • Market-Linked Health Fund – grows with your investments
  • Dual Life OPD Cover – outpatient coverage for you and your family
  • Premium Waiver on death or disability
  • Terminal Illness with Term Booster
  • Accidental Total & Permanent Disability Benefit and Accidental Death Benefit Coverage
  • Tax-Free Withdrawals from your health fund
  • Return of Health buddy premiums
  • Entry Age (age on last birthday): 18/65 years

Learn more
To know more about Tata AIA Shubh Health Criti and its Criti Care benefits, please visit www.tataaia.com.

Tata AIA Shubh Health Criti solution comprises Tata AIA Health SIP, Tata AIA Health Buddy and Tata AIA Comprehensive Protection Rider. Market linked returns are subject to investment risks. Please read the sales brochure carefully before concluding a sale.

Tata AIA Shubh Health Criti Solution comprises of Tata AIA Health SIP, a Non-Participating, Unit Linked, Individual Health insurance Plan (UIN:110L184V01)
Tata AIA Health Buddy A Non-linked, Non-participating, Individual Health product (UIN: 110N183V01)
Tata AIA Comprehensive Protection Rider, A Non-Linked, Non-Participating, Individual Health Rider (UIN:110B033V04).
DISCLAIMERS

  • Tata AIA Health SIP and Tata AIA Health Buddy is also available individually for sale. For more details, please refer to TATA AIA Health SIP and TATA AIA Health Buddy brochure.
  • Market-linked returns are subject to market risks and terms & conditions of the product. The assumed rate of returns or illustrated amount may not be guaranteed and depends on market fluctuations.
  • On survival to the end of the policy term, the Total Fund Value including Top-Up Premium Fund Value valued at applicable NAV on the date of Maturity will be paid along with Return of Total Health Buddy Premiums paid, if opted (excluding loading for modal premiums) towards the respective Benefit Option, less any claim amount already paid out under the respective Option.
  • Past performance is not indicative of future performance. Returns are calculated on an absolute basis for a period of less than (or equal to) a year, with reinvestment of dividends (if any).
  • Return of balance premiums for Health Buddy product. For more information, please refer to the heath buddy brochure
  • The fund is managed by Tata AIA Life Insurance Company Ltd. (hereinafter the “Company”). Tata AIA Life Insurance Company Limited is only the name of the Insurance Company & Tata AIA Health SIP is only the name of the Unit Linked Life Insurance contract and does not in any way indicate the quality of the contract, its future prospects or returns.